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Sports broadcasters exposed
If you believe that all sports commentators know all the stats, narratives and historical race facts that they share during the broadcast memorized because of their sheer love of the sport...you should skip this post.
The Bank of America Chicago Marathon Media Guide book came in at 241 pages.
If you care to flip through the pages - the online version is available here.
The content was divided into eight sections:
- 2009 KEY FACTS
- RESULTS & HISTORY
- COURSE INFORMATION
- ATHLETES
- WORLD & US RECORDS
- WORLD MARATHON MAJORS
- CHARITIES & COMMUNITY
- STAFF & SPONSORS
If a sports broadcaster wanted to relay how many international runners were competing in this year's race...that's on page 28* (and for every year since 1999).
Need to predict a finishing time at mile 5? at the half? Page 31*
How did the broadcasters know that Samuel (Sammy) Wanjiru would be the youngest Bank of America Chicago Marathon winner if he crossed the finish line first? Page 33*
Page 140* has a pronunciation guide for the 2009 elite athletes.
(click to enlarge image)
Looking for a summary of historical race day weather info? Page 102*
(click to enlarge image)
*Online Media Guide page numbers
So when it comes to press coverage for the sport of running - any media coverage is good coverage, right?
Not exactly.
Bryan Green of The Runner's Tribe wrote a Marathon Coverage Manifesto after being disgusted by the poor coverage and commentating of the London marathon in April 2009.
#1 on his list was be able to pronounce athletes' names...which he followed up with know which country athletes are from
#6 on his list was - have opinions
This is so important.
The stats are great and the narratives (also in the media guide) are wonderful to hear. The race organizers who put together comprehensive media guides should be congratulated. BUT - sports broadcasters need heart.
Running fans who were fed up by poor marathon commentating:
12:17 pm: Ok the post race interview with the women's winner is pretty funny. Larry Rawson just asked her something to the effect of, "At one point did you feel like you were going to win the race?" Uh. it was a sprint finish. Additionally, he just asked her something close to "Was this more important to you than finishin 10th in the Olymipcs?" Are you serious. Winning Boston or finishing 10th in the Olympics.
So congratulations to the broadcaster, you've successfully cheapened your own product. I notice that the theme song to the show "Biggest Loser" was playing at the finish line as the women's top 15 came in (and you showed all of them). How appropriate for everyone, who lost out on a quality broadcast.
How do you think the Chicago Marathon commentators did?
Little local media hype for 32nd Chicago Marathon
What type of pre-race local media coverage is the 32nd running of the Bank of America Chicago Marathon receiving?
Here is a quick round-up...and it isn't pretty.
ESPN CHICAGO - nothing
CBS - nothing
FOX- nothing
Chicago Tribune - nothing
Southtown Star - 1article
Sun-Times - 2 articles
ABC
Watch an interview with the Chicago Marathon's executive race director, Carey Pinkowski.
ABC's John Garcia (a runner) most recent blog post
By far the best pre-race coverage by local media is NBC.
The web site is filled with text, video and resources regarding the upcoming Chicago Marathon.
A little more digging...with Google News Search - keywords: Chicago Marathon
Pace of Chicago a ChicagoNow blog
Nike Rolls Out Chicago Marathon Gear.
PRNewswire
Verizon Wireless Keeps Bank of America Chicago Marathon Running
Looks like it's time for the bloggers to step up and drive the coverage on this event.
Related Link:
Bank of America Chicago Marathon's 2009 Media Center Schedule
Links for runners 10/05/09
- IOC told to embrace YouTube movement
- 'Expert Opinion' TV series continues Oct. 7 on Big Ten Network
- "Facing Off Over Facebook: The Impact of Social Media on Women Sports"
- Arrest made in Andrews video case
- Smarter Healthcare: How Social Media is Revolutionizing Your Doctor Visits
- FTC to Fine Bloggers up to $11,000 for Not Disclosing Payments
- Running USA’s 2009 National Runner Survey